Empire stories

We’re honored to be working with some of the most forward-thinking sales organizations in the world. More than another one-and-done sales training program, we work hand-in-hand with executive leaders to tailor our programs to the unique business needs of their teams. It’s simple: we succeed when you succeed.

But don’t take our word for it. Here’s what our customers have to say…


American Express Global Business Travel
We were looking to better understand social media and give our sales team an edge. Empire Selling delivered. We partnered with the team at Empire Selling due to their expertise in digital sales and marketing. Shortening the time to first meeting with the right people at targeted accounts along with educating and motivating the market through the LinkedIn presence of our sales organization has delivered immediate wins. The Empire Selling program as a key part of our go-forward plan.
— Lee Shufro, VP & GM, American Express Global Travel


Empire Selling provided APT Mastercard with truly customized training on social selling. The content was fully tailored to our business and they did a great job of keeping the team engaged.  We would highly recommend Empire Selling to any sales team looking to both embrace social selling but also get actual tactical ways to improve their social selling skills from the training.
— Sheldon Jones, SVP Sales, Mastercard
APT Mastercard


We invited Empire Selling to join Coretelligent’s 2019 Sales Kick-Off. We were blown away! By the end of the session, the team was equipped with modern prospecting techniques that will serve us well for the foreseeable future. I highly recommend Empire Selling to any company looking to align sales activity to buyer behavior.
— Kevin Routhier, Founder & CEO, Coretelligent


Corporate Insight
We recently brought Empire Selling in to work with our team on how to fully leverage the LinkedIn platform. They have intimate knowledge of social selling and LinkedIn, and they were exceedingly helpful in getting our team up and running. I highly recommend Empire Selling if you have a sales team that can benefit from improving their social selling capabilities.
— Michael Ellison, President, Corporate Insight


Empire Selling came in to do a workshop with our sales and account management team of 75 people on the topic of social selling. They captivated the room of sellers with inspirational guidance and tactical takeaways. From the most senior seller to entry level SDRs, Empire Selling had something that everyone can benefit from. Immediately after the team starting putting the advice to work. Empire Selling are a no-brainer to bring in and help if you are looking to improve the skills of your team and are focused on modernizing your sales efforts.
— David Iankelevich, EVP Sales & Marketing, eMarketer


We engaged the Empire Selling social sales and marketing methodology to help modernize our prospecting efforts for the financial services vertical at Informatica. We saw immediate results with everyone from Business Development Managers, Inside Sales Managers, Account Executives and Sales Leaders securing connections, warm introductions & meetings with our target buyers during the actual on-site training. In addition, we are very excited for the ongoing learning and development that comes with the program as well. Moreover, Empire Selling is already a strategic and significant part of our go-to-market approach for the rest of 2019 and beyond!
— Ron Spratt, Vice President of Sales, Informatica


My team used Empire Selling to help us understand the complexities of a constantly changing, and evolving business sales cycle, that exists between buyer and seller. The delivery to our entire sales and client success team was a resounding success. My team deployed the model within hours of the training, and got new meetings, connections, and recommendations. I highly recommend Empire Selling for any company looking to differentiate their approach and style, to win more business and drive better revenue.
— Andy Monfried, Founder & CEO, Lotame


We at Military Veteran Partners rely on Empire Selling to help our Veteran partners to be successful. We are a rapidly expanding organization and we partner with Empire, and their mentor associates, to achieve our mission to empower and hire Veterans. They are learning the sales skills from Empire that they need, both through social media like LinkedIn, and face to face. I encourage any organization to reach out to Empire Selling. You will be glad you did!
— Steve Cloetingh, CEO, Miltary Veteran Partners


Dan Swift has an encyclopedic knowledge of social selling that he shares with polished presentation skills. He will not let you down! Dan was the featured speaker at my company’s Digital Expo in New Jersey. His presentation provided our audience of professional insurance agents with actionable takeaways they could implement immediately. He provided agents with expert advice on optimizing their LinkedIn profiles and leveraging their networks. His energy and insights had the audience completely engaged for the entire three hour presentation. He encouraged audience questions and was adept at answering them on the spot. I highly recommend Dan and Empire Selling for any company looking to have a social selling expert provide concrete guidance and useful insights to their audience.
— Laura (Price) Castellano, Business Development Manager, Plymouth Rock Assurance New Jersey


The solutions sales people who implemented the Empire Selling techniques averaged results almost 20% higher than their peers and our software sales at SAI Global grew 35% year-on-year. As I looked back on all the numbers, Empire Selling was the single best investment that I made in our Americas sales team last year.
— Michael Orrick, EVP Commercial, SAI Global
SAI Global


SAP Ariba
Empire Selling takes ‘social’ to the next phase of maturity, which is a quantum leap ahead aligning the whole organization around engaging with clients and prospective clients holistically and with authenticity. This means Marketing, Sales and the Executive team all have a role to play - and that is a real game changing approach.
— Pat McCarthy, SVP & General Manager, SAP Ariba


Empire Selling pulled together a 3-day workshop for our Sales Kickoff in January 2018, and completely blew the team away with a concise breakdown of the Challenger Sale. The training was tailored to our needs as a SaaS business with clear and engaging (yes, actually fun!) exercises that made it feel less like a conference and more like an interactive working session. The best part was the open floor Q&A where our team could really dig into the wealth of knowledge and years of Sales experience the team bring to the table. Our trainer Dan Swift was candid, funny, and pointed with his feedback which the team still refers back to on a regular basis. I personally walked away with a stronger backbone for objection handling and pricing negotiations - both of which can be difficult conversations for a green Sales person to get under their belt.
— Caroline McCausland, Strategic Account Executive, Sailthru


SAP SuccessFactors
B2B buying behavior has changed significantly in recent years. We partner with Empire Selling to ensure we engage with our customers in the way in which they want to be engaged. It is critical that every single customer facing professional adds value at every single touch point. Our sales development, account executive and sales leadership teams are learning critical sales, marketing and business skills to thrive in an increasingly digital world.
— Annie Neubrech, Chief Operating Officer, SAP SuccessFactors


We brought Empire Selling in for our global SKO meeting, consisting of 210 people from 11 countries around the world. While the content and Empire’s presentation style kept the entire audience engaged, it was the tailored preparation that most impressed me. Empire Selling was a great investment, and I’d recommend them without reservation.


Empire Selling received the highest rating possible (5 out of 5) at the Zerto 2019 Sales Kick-Off. By the end of the session, 300+ Zertonians were equipped with modern prospecting techniques to build pipeline, maximize deal sizes and shorten sales cycles. Empire Selling was a great investment. I’d recommend Empire Selling without reservation.
— Ed Carter, Chief Revenue Officer, Zerto